OOH Outlook for 2022 The out-of-home industry saw double digit revenue growth in 2021. What’s in store for the industry in 2022? We’re nearing the end of 2021, and despite the coronavirus pandemic still going on, the OOH industry saw tremendous growth this past year. Steve Nicklin, VP of Marketing at OAAA said “MAGNA forecasts […]
Drive More Conversions With Multichannel Marketing Continue reading to learn why multichannel marketing is crucial for your business. While brand awareness is a crucial step in the marketing funnel (you can read more about the importance of building brand awareness here), driving conversions and sales is the ultimate goal. To drive conversions, your brand needs […]
Billboard advertising works, but will it work for your business? Continue reading to learn how to know if billboards are right for your business. Typically, small to medium sized businesses don’t think that they are “eligible” to gain access to billboard advertising. This is because you often see big corporations taking advantage of billboards and […]
What to Expect From Billboard Advertising Tracking your billboard advertising campaigns can get tricky! Check out our blog post to learn how you can best track your billboard’s performance. When advertising on platforms such as Facebook, Google, and other online mediums, it’s typically pretty easy to track who saw your ad, clicked on it, and […]
How Billboards Help Your Social Media Efforts Looking to double your followers and engagement on social media? Try billboard advertising! Keep reading to learn how billboards work alongside your social media efforts. While most businesses use social media as a main part of their marketing mix, only a small percentage of brands take advantage of […]
There’s more to billboard advertising than just increasing brand awareness! Keep reading to learn additional benefits of billboard advertising and how they can make an impact on your brand. Billboards have long been considered one of the most effective forms of advertising, making them a standard piece of traditional advertising. Being such a big and […]
Billboard advertising can be intimidating. Keep reading to learn Blip’s tips and tricks to executing a flawless billboard campaign! If you’re new to Blip, or billboard advertising in general, getting started can be a little tricky. Billboards, a method of traditional advertising, have been around for years. However, most businesses nowadays are used to online […]
Out-Of-Home (OOH) Advertising in 2021 With people spending so much time online, online advertising might seem like the best option (not to mention it’s so easy to use). So is Out-Of-Home advertising still relevant in 2021? What is OOH Advertising? Out-of-home advertising, also known as outdoor advertising or out-of-home media, is any type of advertising […]
Thirteen Facts You Need to Know About Billboard Advertising As social media continues to grow, it’s easy for small businesses to think it’s the best place for them to advertise. However, billboard advertising has been proven to be a highly effective format for reaching consumer audiences. If you’re new to billboard advertising, it can be […]
Don’t Ignore Tomorrow’s Customers As businesses navigate through the current economic recession, no marketing goal has ever been more important than increasing brand awareness. Why? Because you can’t ignore tomorrow’s customers. While some may not be ready to spend right now, perhaps they will run into some money tomorrow or near in the future […]
