There’s more to billboard advertising than just increasing brand awareness! Keep reading to learn additional benefits of billboard advertising and how they can make an impact on your brand. Billboards have long been considered one of the most effective forms of advertising, making them a standard piece of traditional advertising. Being such a big and […]
Billboard advertising can be intimidating. Keep reading to learn Blip’s tips and tricks to executing a flawless billboard campaign! If you’re new to Blip, or billboard advertising in general, getting started can be a little tricky. Billboards, a method of traditional advertising, have been around for years. However, most businesses nowadays are used to online […]
Out-Of-Home (OOH) Advertising in 2021 With people spending so much time online, online advertising might seem like the best option (not to mention it’s so easy to use). So is Out-Of-Home advertising still relevant in 2021? What is OOH Advertising? Out-of-home advertising, also known as outdoor advertising or out-of-home media, is any type of advertising […]
Thirteen Facts You Need to Know About Billboard Advertising As social media continues to grow, it’s easy for small businesses to think it’s the best place for them to advertise. However, billboard advertising has been proven to be a highly effective format for reaching consumer audiences. If you’re new to billboard advertising, it can be […]
Don’t Ignore Tomorrow’s Customers As businesses navigate through the current economic recession, no marketing goal has ever been more important than increasing brand awareness. Why? Because you can’t ignore tomorrow’s customers. While some may not be ready to spend right now, perhaps they will run into some money tomorrow or near in the future […]
Webinar: How to Market Your Small Business In this webinar, Blip Head of Sales Jackie Adams and Senior Brand Strategist Sean Dalton teach you how to market your small business. Learn all about the marketing funnel and how different strategies and tactics play a role in helping you reach new customers. For more […]
How Digital Billboard Advertising Can Help Boost Your SEO Efforts When thinking of how to boost SEO for your website, billboards probably don’t come to mind. Most people wouldn’t consider billboards something SEOs should focus on, but a proper billboard campaign can have indirect positive effects on your rankings. It’s hard to deny the role […]
Which Advertising Medium is Right for Your Campaign Goals? When planning advertising campaigns, it’s important to know what mediums help achieve specific advertising goals. When coming up with a new advertising campaign, it’s important to establish goals for your campaign. Perhaps you want to increase brand awareness, generate leads, or drive traffic to your website. […]
What Role do Billboards Play in the Buyers Journey? Understanding when a buyer is at a particular stage of the buyer’s journey can guide your decision-making on the mediums and messaging you use to communicate with them. When someone decides to make a purchase, whether as an individual or as a business, there are several […]
How Billboards Can Enhance Your Facebook Ads As Facebook advertising costs rise, out-of-home advertising such as billboards can help businesses get an edge on their competitors. Facebook ads are a major marketing channel for businesses big and small, and for good reason. The social media giant and its family of platforms—including Instagram and WhatsApp—have huge […]
