How to Support Small Businesses This Holiday Season Amid the Coronavirus pandemic, small and local businesses are needing support now more than ever. With many businesses closing down this year due to the economic downturn and others still struggling to stay afloat, the holiday season is the perfect time to give back to the small […]

Three Ways to Make Your Billboard More Engaging Engaging, memorable advertisements produce the best results. Like all advertisements, your billboard should be no different. However, because billboards are only visible for a few seconds at a time, your design should be clear and concise. To effectively advertise on billboards, you need to create an ad […]

Agencies can now expand their OOH strategy through the power of Lyft’s and Adkom’s real-time platforms across NYC’s live digital car-top fleet NEW YORK, NEW YORK, USA, September 2, 2020 — Adkom, North America’s largest aggregate network of independent out-of-home inventory, is now the exclusive representative of Lyft’s digital taxi-top advertising network to national and […]

Billboards for Non-Profit Organizations By using billboards to spread the word, non-profits can raise money, call donors to action, build brand awareness, and receive additional support. The following 21 billboard advertisements are great examples of how non-profits can use billboards to expand their marketing efforts to reach more people and amplify their message 1. Timpanogos […]

Ex-Kinetic co-CEO partners with Blip to create a next-generation National OOH Network New York (January 27, 2020) – Cedric Bernard, ex co-CEO of Kinetic North America, has partnered with Blip, North America’s most successful self-serve OOH advertising marketplace, to form the largest aggregate network of billboard operators in the USA. Adkom is an opt-in network […]

Billboard Advertising for Event Marketing People can’t attend your event if they don’t know it’s happening. As one of the most effective broadcast advertising mediums, billboards can announce and promote your event to many people at a low cost per impression. Whether you are hosting an industry event, a community meetup, or other special event, […]

Does Billboard Advertising Work in 2020? Most small- to medium-sized businesses (SMB’s) are working with a limited ad budget. They’re also looking for ways to stretch their marketing dollars and to avoid spending half their budget on agency support.  But where to start? And how to spend? In the dynamic landscape of programmatic display advertising, […]

Billboard Advertising for Restaurants Did you know that  58% of commuters “learned about a restaurant they later visited” because of a billboard ad? Help increase your restaurant’s foot traffic with a billboard that says who you are and why you are awesome. The following 9 examples are from Blip advertisers who have struck the right balance […]

Billboard advertising is an effective way to bring your e-commerce business and site to a higher level (literally). But unlike online advertising, billboard audiences only have a few seconds to understand and remember your message. So when you’re thinking about your site and how it could benefit from billboard advertising, remember: The most simple designs […]

Some of the biggest tech companies in the world are investing more heavily than ever in out of home advertising. Tech giants like Apple, Google, Spotify, and Netflix continue to build their brands by using billboard advertising and diversifying their online marketing with strategic national billboard campaigns. Some of Blip’s tech and startup advertisers are […]