Blip Joins DPAA NEW YORK, December 10, 2019 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Blip, North America’s most successful self-serve, pay-per-“blip” digital billboard advertising marketplace, has joined the association. In only two years, Blip has demonstrated a singularly effective demand generation model by providing […]
Blip Software Watchfire Integration from Austin Shong on Vimeo. Push-button activation through Ignite OA provides access to hyper-local advertising November 5, Danville, IL – Watchfire Signs, a leading manufacturer of digital billboards and LED displays, today announced a partnership with Blip that will allow users of Watchfire’s Ignite software to enable Blip with a single […]
Brands With Staying Power Have you ever heard of Nike? What about Levi’s, Coca-Cola, or Apple? These brands are recognized by nearly everyone, everywhere. The names, logos, and colors of distinguished brands are so ingrained in our brains, that we can’t imagine ourselves forgetting these companies or products anytime soon. So how can you become […]
Stop Siloing Your Marketing Channels Once upon a time, there was a small business owner named Sue. Sue was trying to grow her business, so she dutifully placed ads on Facebook every time she had a sale. She was always pleased as punch to see an uptick in transactions, but the uptick never seemed to […]
Build Your Brand Name to Beef Up Your Bottom Line The following blog post was provided by Tungsten Branding, a North Carolina-based branding specialist that has helped over 250 companies with their branding. In the marketing world, branding is the protein and advertising is the carbs In a rush to drive more sales, many […]
Marketing Strategy for Small Business For many small business owners, the word “marketing” may feel intimidating and expensive. It’s especially overwhelming to think about marketing when only a few people (or maybe just one person) are working hard to keep the doors open. It’s true that marketing for large companies has a lot of moving […]
Transactional VS. Brand Building Ads For a small or new business, the world of advertising can seem murky and expensive. Jargon-filled articles that focus on large-scale ad campaigns feel like a burden rather than a help. However, if you understand a few things about the two basic ad types and their functions, it becomes easier […]
How to Make Text Work on Different Ads From Facebook ads to brochures, there are a lot of ways to get your marketing message out into the world. Many design concepts will translate across all types of advertising, but making some minor tweaks across each ad type can take you from white noise to eye-catching […]
Color Emotion Advertising Guide From messaging and font choice to graphics and layout, there are several layers to making an ad successful. Color plays an important role from a design perspective, but it’s also a handy tool in your kit to help you add emotion and personal connection to your advertising. In fact, several studies […]
Finding Cheap Billboards As you may know, Blip has many price and ease-of-use advantages over print and yard sign advertising as well as other types of billboard advertising. You have the pay-as-you-go and scheduling power in your hands with Blip, and we want you to be able to wield that power to find strategies that […]
